It's like the savvy business card of a startup, an elevator pitch converted onto paper. This is how you could briefly describe the one-pager format: a one-page presentation that introduces you to potential investors, clients, or partners.
During discussions about investing in a startup, a detailed examination takes place, covering the problem, the product as a solution to this problem, the value for customers, the marketing and sales approach, and, of course, the finances, team, and other essential assumptions for the project's success.
Before the investor delves into an in-depth due diligence of the project, they need to have everything in a straightforward overview that clearly shows the project's potential and description. The simplest way to do this is to deliver this summary in the form of a one-pager.
"A single A4 page can determine whether you pique the desired interest in a client or investor. Therefore, it is crucial not to underestimate the one-pager and pay extra attention to it."
Jiří Skopový, leader of Seed Starter
He's the one going through all the promising projects registered in the Czech Republic's Seed Starter program and considering the next steps. He reviews one-pagers practically every day, and he can quickly distinguish which one has the potential to stand out among the others.
Get your One-Pager Template
There are plenty of templates for one-pagers. If you want to use the structure that has proven itself in Seed Starter, we've prepared an editable one-pager for you, so you don't have to search elsewhere.
Just download it, fill in the information, and send it. We'd be pleased if it saves you time that you can then devote to your project.